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Service and Parts are open to service your vehicle Monday – Friday: 8:00am to 5:00pm and Saturdays from 8:00am to 12:00pm. Rental vehicles available at our location.
To schedule your service appointment, please call for details: 702-946-1000 or email at blairp@jimmarshauto.com.

Sales are available curbside and in-store by appointment. We are avidly following all local government guidelines. A mask is required.

2020 Kia Optima

Kia Optima

2020 Ford Fusion

Ford Fusion

2020 Kia Optima vs. 2020 Ford Fusion

$23,190 MSRP

Starting Price

$23,170 MSRP
UVO Play system


SYNC® 3 system
2.4L four-cylinder

Engine Configuration

2.5L four-cylinder
25 mpg city / 35 mpg highway

MPG (city/highway)

21 mpg city / 31 mpg highway

Basic Warranty

36 months/36,000 miles

Powertrain Warranty

60 months/60,000 miles

The 2020 Kia Optima and the 2020 Ford Fusion are both popular options with Henderson and Boulder City drivers, but that doesn’t necessarily mean they’re equals! In any careful Kia Optima vs. Ford Fusion sedan comparison, it’s clear that only one of these models offers the value, efficiency, and features you’ll need to get more enjoyment out of every drive.

Kia Optima vs. Ford Fusion: Value and Standard Features

The Kia Optima and the Ford Fusion start at near-identical price points, but close inspection reveals that the Kia offers much more bang for your buck. Here’s what you should keep in mind before you dive into this mid-size sedan comparison:

  • The Kia warranty protects you for almost twice as long as the Ford warranty does. And, the Kia Powertrain Warranty is one of the best in the industry.
  • The Kia Optima infotainment system includes an 8-inch touchscreen, standard. To access a similar feature in the Fusion, you’ll need to upgrade from the base trim. The Optima interior also includes six standard speakers, compared to four in the Fusion.
  • What’s more, Apple CarPlay™ and Android Auto are both standard in the Optima. To access either feature in the Fusion, you’ll need to purchase a more expensive trim.

With so much to offer, it’s already clear that the Optima has the edge in this Ford-Kia matchup.

Kia Optima vs. Ford Fusion: Performance

When it comes to performance, there’s really no contest at all! Just take a look at what each model is bringing to the roads near you:

  • The Optima comes with a standard 2.4-liter I4, while the Fusion includes a comparable 2.5-liter I4. However, the base Optima engine is both more powerful and more efficient:
    • Base Horsepower and Fuel Economy
      • Kia Optima – 185 hp, 25 mpg city and 35 mpg highway
      • Ford Fusion, 175 hp, 21 mpg city and 31 mpg highway
  • Considering an engine upgrade? With the right equipment, the Kia Optima can reach up to 27 mpg city and 37 mpg highway. The Fusion never does better than 23 mpg city, 34 mpg highway. So, even with the upgrades, the Fusion scores worse than the least efficient Optima.

Did you know that the Kia Optima is also available as a hybrid or a plug-in hybrid? No matter which configuration you settle on, we know you’ll love how your Optima performs.

Experience the New Kia Optima in Person!

No matter what you’re searching for, this midsize sedan comparison proves there’s no model quite like the new Kia Optima for sale at Jim Marsh Kia. You’ve compared the Kia Optima vs. Ford Fusion in depth, so now it’s time to take a look in person! Research our special offers and incentives online, and get behind the wheel today! Curious how the Optima fares against other rivals? Closely compare the Kia Optima vs. Toyota Camry with our team!

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8555 W Centennial Pkwy • Las Vegas, NV 89149

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Today's Hours:

Open Today! Sales: 8am-9pm

Open Today! Service: 7am-5:30pm

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Jim Marsh Kia 36.276570, -115.281520.